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The Promise of AI for Transforming International Student Recruitment
AI-driven overhaul is the recruitment of international students to academic institutions worldwide. AI can also aid in targeting marketing to specific student segments
Engaging Prospective Students on TikTok: A Guide for Higher Education Marketing
TikTok content should showcase your school’s personality and values. Let prospective students get to know you through fun, engaging videos.
Elevating Your Business with an Effective Branding Strategy: The Key to Success
In the dynamic landscape of business, propelling your enterprise to new heights requires more than just innovation; it demands a strategic approach that resonates with your audience. A pivotal instrument in this endeavor is a robust branding strategy. Underestimating...
AI Solution for Educators
AI technology has the potential to revolutionise the way educators approach their teaching methods. By providing real-time data on student progress, AI allows teachers AI can provide accessible materials.
Crafting High-Converting Videos: Expert Strategies for Effective YouTube Marketing
In the vast realm of digital marketing, mastering the art of video creation is pivotal to capturing your audience's attention and driving conversions. Whether you're an aspiring content creator or a seasoned marketer, understanding the nuances of YouTube marketing...
New Performance Max campaigns features
One of the main goals of a Performance Max campaign is to attract new customers who are likely to be very happy with the company's products or services. A new optimization feature is being added to Google’s Performance Max campaign type which will allow businesses to...